There’s this glamour about bootstrapping a business. The idea you can grow a massive operation through free (or semi-free) platforms and strategies. Yes, quite a few businesses have achieved success through these avenues… …more have failed because of it. There’s usually a point in the business cycle where time and finances converge. A business owner […]
How to Use Twitter as an Effective Customer Service Platform
January 1, 2018 By 1 Comment
Customers are to be treated with utmost respect. While you work to improve the quality of your product, it is equally important for you to cater to the grievances and queries of your customers. You can’t expect them stand in long queues or hold the line for an hour just to share their distress regarding […]
Why Entrepreneurs Should Pursue an Executive Leadership Degree
December 28, 2017 By Leave a Comment
In today’s increasingly competitive business world, entrepreneurs find themselves contending not only with the megastore across town and the mom-and-pop just around the corner but with competitors from virtually every corner of the world. Here are a few reasons why every entrepreneur should consider pursuing an executive leadership degree. Increasing overall Leadership Skills One of […]
Build an Email Marketing Campaign that Gives Your Business the Conversions It Needs
December 27, 2017 By 2 Comments
Despite what you might have heard, email marketing is far from dead. In fact, it’s so not-dead that some critics are expecting it to become even more important in 2018 with the introduction of further email features. Email marketing still draws in a huge amount of sales compared to other digital marketing strategies. Which makes a […]
How Marketing Funnel Has Changed In Digital World?
December 25, 2017 By Leave a Comment
In today’s world, the way in which a shopper purchases things has changed enormously. It is no longer a simple way in which the company publicises their product and the buyer buys it. Nowadays, the options have increased and the shopper now looks for better deals. The buyer checks all the available options for the […]
