With all of the press around the notion of direct mail being “dead,” you might think that the biggest mistake that marketers make with direct mail is actually doing it in the first place. After all, email, mobile, and social media marketing are the “cool kids” on the marketing block right now, and direct mail […]

Everyday life can sometimes be quite dull. Going to work, coming home, eating, sleeping. Most people need something to keep them going through the day. This is why we often turn to fiction and look for inspiration there. However, ordinary people live extraordinary lives even outside the world of books: they are brave, courageous, and […]

Successfully launching and running a business is a daunting task. Getting a look inside the entrepreneurial mindset, to learn from a business owner who’s been down that road and can offer some sage advice is invaluable. Today we are speaking with John Houghton, Owner of MobileCast Media. Visit them online at https://www.mobilecastmedia.com/. When launching your company […]

The millennial generation (people between the ages of 18 and 36) is finally entering the housing market, and realtors and mortgage brokers are starting to pay more attention to this developing niche. Down payments are low, mortgage rates are falling in the mid to 3% territory, and the market conditions are ideal for this generation. […]

Launching a business can be an exciting time and there’s lots to think about. However, it’s important to keep your feet on the ground and to focus on the essentials. For example, consumer research is a must when you’re setting up a new enterprise. If you’ve never undertaken research like this before, it may sound […]