Writing is an important part of our professional life. We need to write emails, messages, presentations, reports, etc. on continuous basis irrespective of the verticals we work in. In fact, written communication forms a significant part of our daily work in the office. We are living in the era of virtual offices where team members […]
Why Traditional Marketing is Still Effective
November 4, 2016 By Leave a Comment
Much like everything else in the world today, marketing methods have evolved and gone digital. Ads promoting businesses and events can be found with ease even by simply launching a web browser. But with all the digital options available for promoters and marketing teams to tap into, the more traditional marketing methods still remain to […]
How to Build a Subscription Box Business: Step-by-Step Instructions
October 14, 2016 By Leave a Comment
Consumers have really gravitated to the subscription box concept. It makes sense that this business would be successful; who doesn’t love receiving cool, new products on a recurring basis? Entrepreneurs make their money via recurring payments, and the overhead and start-up costs are relatively low. Overall, subscription boxes are an excellent business model. If you’re […]
What Facebook’s Algorithm Change Means for Small Business Social Media Marketing
October 3, 2016 By Leave a Comment
Several weeks ago, Facebook announced a major change to the social network’s algorithm. It was upgraded, or rather, amended, so the content a user sees on his or her newsfeed comes mainly from friends and family, and not from brands or adverts. For content marketers and publishers, this brings forth huge challenges. Many have relied […]
4 Reasons Why Keeping Track of Inventory Is Important to a Small Business
September 23, 2016 By Leave a Comment
Your inventory is where a lot of your business’s money is cached. It’s potential income and also potential loss if you don’t sell it. When you keep paper records of your inventory, you’re crippling your business because you can’t evaluate your inventory in real time. Paper records are harder to back up, harder to examine, […]
