How 3D Rendering can Maximize Profits for Interior Designers?

3D rendering has changed the design industry like never before. It’s a process through which interior designers turn their abstract design ideas into 3D images.

3D renderings allow for a more realistic visualization of the design concept. The presentations are artistic, yet compelling and convincing for anyone interested in knowing how a certain design would appear.

So, it’s groundbreaking when it comes to showcasing designs.

Though 3D rendering has been super popular, it wasn’t always around. Back in the days, designers used to sketch drawings of their design concepts on paper.

The best they could do was sketch out a 2D drawing to share a blueprint of their design. They would do so upon the client’s request. It was a painstaking job especially, if you consider the time and resources the designer would need to come up with revisions.

And, if patterns and colors had to be adjusted too, then it would double down on the job of the designer. Plus, 2D is a limitation and perhaps a disadvantage in the current time.

Where everyone seems to have unlocked functional designing for interior projects with 3D rendering software, it would be futile to consider that 2D drawings of conceptions would win you jobs.

Hence, outdated tools only add to the inefficiency of the process. Hence to stand out from competitors, one needs to adapt 3D rendering and advance using the same. Lots of art studios have made this much important leap and transformed them into full service 3D rendering companies.

This blog will give you a walkthrough of 3D rendering, how valuable it is for interior designers and how exactly it saves time and money for both clients and designers.

 So, without further ado, let’s jump right in!

Why is 3D Rendering Become so Popular?

For one, 3D rendering adds to the flexibility of the job. Unlike other processes and tools, rendering 3D images is more flexible.

3D rendering allows you the space to ideate and create and share some cool ideas with your client. And, you can do that right before starting the project.

Since it’s flexible and it’s becoming more popular. Plus, designers can share drawings and sketches by simply rendering them.

4 key Benefits of 3D Rendering for Interior Design

Following are four key benefits of 3D rendering for interior designers;

Realistic view

One of the major benefits of 3D rendering is that it helps the client envision the final product, inviting insights at the very start of the development phase of the design. That reduces the need for multiple revisions, thus saving a great deal of time and money.

Enhances communication

With 3D rendering technology being used to execute the design process, inducting clients in discussions and expressing ideas becomes a lot easier. 3D rendering enhances the overall design process by paving way for clear communication, whichcontributes to faster project completion, allowing for greater client satisfaction.

Enables greater level of experimentation

3D rendering software enables designers to experiment with applying multiple colors, patterns and textures on the design. This detailed level of customization available for preview not only helps to cater to the client’s needs in a thriving fashion, but also help minimize cost and maximize profits.

Allows virtual tours of the design

3D rendering software have elevated client experience like never before. Customers or clients can have a virtual walk-through of the property or even a fly-through (in case of exterior design or architecture work). This delivery of virtual experience makes the pitch more convincing and help in closing the client with a lot more ease.

How it Adds to Client Experience?

Building and sustaining relationships with your client is the lifeblood of your business. And, when it comes to the design industry, making customers happier is a serious challenge.

Your clients want designs that are not just delightful, but ones that are personalized and reflect their choices. Ones that they dream of living in. So, we can’t underestimate the fact that personalized designing is key to success.

Moreover, interactive 3D models help your customers to picture their design even better. 3D rendering in real-time also gives clients the facility to review the design and experiment with change in colors, right before their eyes.

And, with a 3D interactive model of the design, paired wit VR technology, clients can not only take a tour of the aesthetic environment, but also understand a great deal about the functionality of the design.

Better Presentation

3D rendering software have also changed how we pitch clients. Earlier we had interior designers pitching to clients manually. They would have portfolio photos before they could pitch to new prospects. One could only do so once the building was furnished and completed.

But, that’s not the case with render software. By getting quality renders at the start phase of the project, designers can curate astonishingly cool portfolios. And, pitch their services before a project reaches completion.

More importantly, if the designs or the initial renders are not approved by the client, the designer can still pitch other pool of prospects with the same portfolio.

How 3D Modelers Can Save Time for Interior Projects?

3D rendering in interior design has taken the design game to the next level. Not only is the modern design more immersive and offers greater aesthetic value, but more importantly it saves a great deal on cost both for the client and the designer.

With the rendering tools, mistakes are rarely possible.

Previously, when the client wanted any changes, he would have the designer redo the entire thing from scratch. Imagine how much time consuming it would have been for you, if you didn’t have these tools at your disposal.

Fortunately, today, we no longer have such problems. You won’t have too many mistakes to correct at the final stages of the project. It is so since the client and the designer can detect problems with the design early on.

A fine example would be photorealistic 3D design that helps clients and designers detect problems with the layout, color and design. Photorealistic view can clear doubts at the beginning stage. That saves a lot of time for the client as well as the designers.

What is the 3D Interior Design Rendering Process?

Interior designing does not have to be any stressful. With 3D rendering technology in place, you can rethink designs and roll out finished ones, making it all look like a cinch.

Documenting client ideas

This is the first stage of the 3D rendering process. You’ll start off with collecting ideas from the client. You want to be sure about what are their aspirations and pain points.

Next, you’ll put your knowledge and expertise and propose something that fully serves their needs and satisfies the framework for reliable and sustainable designing.

Modeling and camera selection

Next, you’ll model the environment. You’ll share an initial render of the layout for their review. Choosing camera angles for modeling is totally up to you.

You can opt for all angles or just a part of the whole model. The goal of the render is to help the client visualize how the model would turn out in the real world.


Next, we’ve the execution phase. In it, you’ll proceed with the actual model completion and share it with the client for approval. Often, the execution phase is a time-consuming one.

Perhaps, because it requires a lot of coordination among team members and at times, you’ll need to use a variety of materials.

Refined lighting is common. Execution of the model takes time as you may be asked to serve on the revisions requested by the client.


Next, we’ve the production phase. This one’s where the 3D modeler will run the final render. At this stage, the render won’t just have the environment, but also the furnishings and furniture to delight the client.

Again, these will only be added to the render, if the client has approved the progress that you had in the previous stages.

Post production

Lastly, you’ve the post production stage. During this phase, you’ll add backgrounds and colors adjustments and deliver the final product to the client.

How Much do 3D Interior Designers Cost?

The cost of 3D rendering may vary depending on the level of skill of the designer. And, if you’re hiring someone from the developed countries, it might just add up to the budget, as designers from the developed world have higher living costs.

  • Beginner level 3D interior designers will cost $ 205
  • Average skilled designer will cost $ 270
  • Pro level modelers might cost you $ 540

Final Thoughts

Let’s wrap this one up. Above we discussed how remarkable 3D rendering has been in the recent decades. We also highlighted how 3D rendering companies have an imminent role to play in branding especially in the interior design space.

Plus, we also covered a great deal on how 3D rendering can help designers and clients save a good load of time, and successfully finish the job within their budget, increasing the prospects of profit for the business. Lastly, we gave you an overview of the cost for 3D rendering.

Author Bio: Jane Collen

Jane Collen is an animation expert with over 6 years of experience in the industry. As a Senior Content Writer at BuzzFlick, a leading animation studio and video production company, Jane has been instrumental in creating engaging and compelling animated videos for clients across various industries.

About Carson Derrow

My name is Carson Derrow I'm an entrepreneur, professional blogger, and marketer from Arkansas. I've been writing for startups and small businesses since 2012. I share the latest business news, tools, resources, and marketing tips to help startups and small businesses to grow their business.