Resources to Utilize on a Business Trip

Travelling to a foreign country on a business trip can be a disorienting experience for all those involved. Unlike when journeying for recreational purposes, there is no time to acclimatize to your new surroundings. As such, to ensure that you hit the ground running, you will need to use all of the resources at your […]

How To Decide Between A Startup Or Franchise

You’re ready to change your life by going into business for yourself. You’ve decided to take the risk and go out there and follow your dreams. You also realize the odds are not in your favor because most small businesses fail within their first five years. So, in order to succeed you will have to […]

Five Ways To Make Your Business Shine On Social Media

Technology is on the advance every moment of the day. We have reached an era of computerized cars and robots. In today’s world, the fact that everything is going online, from buying fruits and vegetables to booking a seat for a matinee show in your nearest cinema, is not a very big surprise. This has […]

5 Best Practices for Building a Website for Your Startup

Only 52% of small businesses have websites. That is an astonishing number in 2016. If you want to stay competitive in the modern marketplace, your startup needs a website—an actual website, not a Facebook public profile. Building a website is easy. You can use a free CMS like WordPress and download a great theme. Designing […]

What Facebook’s Algorithm Change Means for Small Business Social Media Marketing

Several weeks ago, Facebook announced a major change to the social network’s algorithm. It was upgraded, or rather, amended, so the content a user sees on his or her newsfeed comes mainly from friends and family, and not from brands or adverts. For content marketers and publishers, this brings forth huge challenges. Many have relied […]